Securing funding for your startup can be both daunting and difficult. The plethora of crowdfunding companies and those claiming to connect you with VCs – for a price – don’t make the landscape any easier to navigate.
A few folks in Boston are collaborating with New England Venture Capital Association in hopes of making the process easier for startup entrepreneurs, via December 11’s first “Unpitch.” A free event, #unpitch is “a new event geared to entrepreneurs interested in connecting with investors.”
I can vouch that there are some pretty credible names involved in this endeavor, from both the organizational side, as well as the VC side. So why not take your chance and “unpitch” your business? Caveats are that you need to be willing to talk openly about your idea – not just to VCs but in front of the other chosen entrepreneurs. Game? Here’s how to apply. (Deadline December 1). Good luck!
When you leave something open on a shelf for a while, say saltine crackers, they lose their “crunch.” Technically, you can still eat them but the experience just isn’t as pleasurable as it is when you first open the package.
The same concept can go for your business or your career. For example, you may have clients who have been with you for many years and you keep doing the same things for them year after year. Perhaps those things are technically working – and the client is satisfied – but they’re certainly not innovative. Without trying new things and pushing the envelope a bit, your relationship can become stale and eventually, the client will notice. Even if some things still work – the crunch (the spark, the “aha” feeling, the excitement) is likely missing.
Your career can go stale, your relationships – even your parenting. When we put things on auto pilot and don’t attend to them – asking ourselves how we can improve, what can we do that’s unique and different, how we can keep the romance alive, what questions should we push our children on, etc. – things can go stagnant. And by very definition, “having no current or flow and often having an unpleasant smell as a consequence,” stagnant is not a good thing.
So even if you’re comfortable – ask yourself how you can rock the boat a little. Get things moving again. What new things can you try? When’s the last time you brought up a new idea for consideration? Push others out of their comfort zone by stepping out of yours. It’s the only way to keep the crunch.