I was lucky enough to be included in an article today, “25 Startup Marketing Tips To Get Traction,” at MediaLeaders.
Some of my favorite tips from the piece include:
I especially like that last one, because it’s a big part of what we provide at SeeDepth. Not only do we help you to easily measure and score your PR, but our Services team also helps companies – especially startups – understand why a certain publication might be more important than another, and to build a media target list that makes sense. Too many companies waste time and money just hoping to “get coverage” instead of securing coverage in the right places – those that their buying audience actually read.
Click through to read the other tips – here’s mine below (feel free to click and share!). What would you add?